Our Ultimate Guide to Face Serums

What are face serums? Working at a cellular level to unlock healthier skin, serums are a true skincare saviour.

Elevate your skincare – and skin – with serum. Applied between cleansing and moisturising, this highly concentrated fluid absorbs deep into the skin to target specific concerns. Using a potent formulation, serums deliver visible results and importantly, long-lasting benefits.

Intrigued by our most powerful ingredient-packed care? Discover tips on everything serum, guided by our Founder Susanne's natural skincare expertise, and effectively target your individual skin needs.

What Are the Benefits of Face Serum?

Face serum benefits are truly endless. Unlike most skincare, serums can penetrate beneath the skin's surface, allowing you to treat skin goals fast and efficiently. However, regardless of your concerns, you can always rely on serum for an instant moisture kick. Beautifully coating the skin with a silken texture, it provides hydration to reveal a soft, supple complexion.

How to Choose the Right Serum?

From dull and dehydrated to mature, your skin type is the key factor in finding the perfect serum. Designed to help primary skin concerns, each of our serums features a uniquely curated blend of ingredients for targeted action. Find out more about each of our serums below, including what ingredients they feature and what concerns they target.

How to Apply a Serum?

A little goes a long way with serum. Due to its potent nature, applying one or two drops is all you need. Apply your serum after cleansing, gently massaging into the face, neck and décolletage. Then, let it settle into the skin for a few minutes and proceed with your moisturising ritual to lock in the serum’s benefits.

Just like with any other skincare product, daily use provides the best results. Our serums are ideal to use twice a day, but you can also alternate them in your routine to target multiple concerns.

What Are the Different Types of Face Serum?

Our serum collection uses the finest botanical ingredients, supported by cutting-edge science, to maintain optimal skin health. Developed to help an array of skin types, find the best serum to suit your skincare needs:

For Sensitivity or Redness: Ectoin Repair Serum

Powered by ectoin, a multifunctional amino acid, our Ectoin Repair Serum repairs and protects the skin barrier. Antioxidant Q10 enables the delivery of active ingredients deeper into the skin and helps neutralise free radicals. The serum restores moisture to damaged and stressed complexions, leaving the skin looking noticeably healthier over time.

“This serum is amazing. It has a very pleasant and light fragrance, absorbs easily into my skin and instantly gives a dewy glow which isn't too shiny. It has already reduced the redness around my nose after just a few days of use.” ***** Review, Ali

For Dullness or Hyperpigmentation: Vitamin C Complex

The Vitamin C Complex is a true skin all-rounder. Using a potent dosage of vitamin C and soothing mushroom extract, the serum creates a youthful glow by illuminating the complexion and helping to soothe irritation.

“Goes on smoothly; one pump goes a long way. Have seen decrease in wrinkles and lightening of dark areas on face. Skin on face is brighter, but not shiny or irritated. I use this product in the morning, underneath my moisturizer & sunscreen; it blends well. Highly recommend.” ***** Review, WGP

FFor Dryness or Dehydration: Hyaluron Serum

Using hyaluronic acid and brown algae, our Hyaluron Serum gives skin a welcome dose of moisture. Clinically shown to increase skin hydration, skin is left plumper and comforted for a healthier appearance.

“I applied the Hyaluron Serum during the summer before my sunscreen protection and also sometimes after sun exposure. My skin was perfectly hydrated and I could see a plumping effect that I loved.” ***** Review, Mickael

For the Signs of Ageing: Nutrient Serum

Proven to help skin firmness and elasticity, discover instant support with our Nutrient Serum. Featuring a youth-enhancing blend of houseleek, hyaluronic and marigold extract, the serum reveals a cared-for, younger look.

“I’ve been using this serum for the past 2 years and it has become part of my everyday routine without any exception. It moisturizes the skin, doesn’t make it greasy, skin feels hydrated and light even during hot summer period, but also during winter cold periods.” ***** Review, Anamarija

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